Biography

Hello! I am Laura — a Salesforce professional with a passion for optimizing business processes and delivering user-centric digital solutions. With hands-on experience as a Salesforce Admin, Business Analyst, and Consultant, I specialize in designing scalable, efficient Salesforce implementations that align with business goals and enhance user experience.

My background also includes leadership as a Customer Support Team Lead for a global streaming platform, where I developed a deep understanding of customer behavior, team dynamics, and operational efficiency. This dual perspective — both technical and customer-focused — enables me to bridge the gap between business needs and technology solutions.

Whether Im gathering and analyzing requirements, customizing Salesforce to solve real-world challenges, or training end users and supporting adoption, I bring a collaborative mindset and a strong focus on delivering value.

What drives me is the opportunity to turn complex challenges into streamlined systems that empower users and support strategic growth. Im committed to continuous learning and staying current with Salesforce best practices and innovations — and Im always excited to connect with professionals who share the same drive for impact and improvement.

If youre looking for someone who blends Salesforce expertise, business analysis skills, and a proactive, people-first approach — Id love to connect and explore how I can support your next initiative.